David Fore of Lybba forwarded me this article on innovation. It provides a set of beautiful examples of the role of discipline and standardization in fostering innovation.
At my first startup company, Silicon Spice, we were extremely disciplined in how we structured internal communications, identified and followed technology standards and incorporated automatic testing into all our technology development efforts. The company-wide discipline we established allowed for an unprecedented pace of product innovation in the rapidly evolving communications market of the late 90’s. Peaking at only 120 employees, we constructed a complex set of technology targeting telco equipment vendors including reference voice switching boxes, a 2.5 Watt 21-core DSP processor, companion ASIC devices, a vector compiler, a real-time OS, a fully-featured set of voice processing software and a complete suite of development tools for our platform. A few people in key roles were able to spot opportunities that spanned numerous product sub-teams and we were able to quickly implement coordinated design changes across our home-grown technology stack.
A lead engineer from Texas Instruments, our primary competitor, once commented to me that they couldn’t believe that we had build our product in only 3-4 years with 100 people; I didn’t have the heart to tell him the product they were evaluating for acquisition was built by an average of 50 people over 16 months! We seized 70% of the carrier-class market from them in the 18 months following our acquisition.